Canva is an easy-to-use, free application design tool that is taking the design world by storm.
Any business or not for profit, even if you have little to no graphic design skills, can design a variety of content types to create visually engaging social media content that will resonate with your target audience.
With Canva you can create just about anything you can think of such as documents, presentations, business cards, posters and videos. You can even print your own stickers, designer cards, tote bags, notebooks, t-shirts, invitations and mugs with Canva Print!!
Canva offers easy drag-and-drop functionality. Combined with a keyword search and graphic filter to narrow results down even further, it’s easy to discover image elements and to include the ones you like. With pre-sized social media images and header templates you can create custom images for Facebook, Instagram, LinkedIn, Twitter, YouTube, TikTok and many more.
You can choose from free or premium photos or even upload your own images for your designs. Canva’s easy-to-use photo editor allows you to change the look of your image using settings that include filters, tint, brightness, and more.
Canva’s platform provides easy access by your phone or tablet (iOS and Android) as well as a desktop version for your Mac, Windows or Chromebook device.
The main benefits of using Canva are:
1. Keep all your brand assets in one place.
2. Choose from pre-made templates and pre-set sizes.
3. Easily adapt and resize your designs with just a few clicks.
4. Stand out using Canva’s Video Editor tool.
5. Design now and post later by scheduling your media directly with Canva.
6. Create a team, add members and assign roles to them.
Although Canva is free to sign-up and use, upgrading to Canva Pro will provide many more additional features including:
access to premium content images, videos and audio
access to more professionally designed templates
background removal tool to remove the background from an image in just one click
access to more fonts and you can upload your own fonts,
Magic Resize function and Custom Resize Function to easily repurpose existing designs for different platforms
Unlimited folders to organize your Canva designs
Content scheduler to schedule your content for your social media accounts in advance, schedule them, and Canva will automatically post them according to the plan you’ve set and
set up your brand kit – organise and customise elements of your brand’s visual identity with your own logos, fonts and defined brand colour palette.
Would you like to know more about Canva?
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